project. event and onsite activations
description. Gaming events are amazing opportunities to reach our audience in real situations and contribute to the community so we capitalize on the opportunity by creating tons of content at events such as IEM, Dreamhack and ALGS.
description. We knew a ton of Apex content creators and players were going to be presented at ALGS Raleigh so we recruited some of our favorite ambassadors, VioletLex and WeThePeople to do some influencer interviews on site.
description. We wanted to get the community to get in on the Legion action too, so we sent out our ambassadors to issue a challenge to anyone passing by in the ALGS Raleigh stadium. See who can eat an ice cream the fastest for a mystery prize.
description. Just a few of my favorite moments and activations at some events this past year. We love involving our partners and influencers to establish our presence in the community. And of course we need to take ample content while there to make sure to maximize each opportunity.
project. Being a face of #TeamLegion
description. I have experience on the other side of content as well. I've featured in Legion unboxing videos and shoots and even stream regularly on the Legion Twitch channel. I am comfortable in front of the camera, fostering a community and representing a brand.
project. directing and managing content production
description. I manage several creative agencies to create stunning visual content for Lenovo Legion social platforms. Below are just a few examples.
project. influencer and partner marketing
description. I worked with multiple influencers and partnerships to create unboxing videos and streams. This allowed us to reach more consumers and increase consideration for our product. Each activation gained a lot of engagement, garnering more than 20k impressions online. These assets also came out of managing these relationships to make sure that each influencer could genuinely give positive reviews of our products
